| Retention Rate |
Percentage of users staying with your product. |
85% |
| Net Dollar Retention (NDR) |
Revenue retained and expanded from customers. |
110% |
| Gross Margin |
Profitability of core operations. |
75% |
| Customer Acquisition Cost (CAC) |
Cost of acquiring a new customer. |
₹5000 |
| Lifetime Value (LTV) |
Revenue generated by a customer over time. |
₹50,000 |
| Monthly Recurring Revenue (MRR) |
Predictable monthly revenue. |
₹1,20,000 |
| Churn Rate |
Percentage of users who stop using the product. |
5% |
| Growth Rate |
Speed of revenue or user growth. |
20% YoY |